Hi Media Publishing is integrating on its blog platform (sportblog.fr, footblog.fr, travelblog.fr, monbebeblog.fr, musicblog.fr, blogorama.fr) a tool which, for the first time,  allows internet users to post their video and MP3 content.  Thus, bloggers from now on will have at their disposal, all the multi-media functionalities available today on the web,  on one interface.

The first multisource blog platform on the market
Until now, except by going through video sharing providers, the hosting of personal videos on a blog was not available to internet users from the general public. To add different multi-media objects on their blog, they had to follow a complicated process of registration on several different services: registration on a blog and on an online video hosting service, only to then have to cut and paste a lengthy code, hoping finally to see their videos in the place they’d planned them to be. Today, Blogorama.fr is the only blog service in France to make all the multimedia functionalities found on the web available to the general public.

Everyone can attach an image, an MP3 file or a video in any format to their text. The objective therefore being to make using a blog even simpler - as neither technical expertise in video format nor registering on a dedicated video service is necessary. The blog engine developed by Hi Media Publishing now automatically transforms video in any format (digital camera, camera on a mobile phone) into a flash standard format which facilitates wider consultation.

Rapid success on the world wide web

After two weeks of online tests, Hi-Media can confirm the success of this new development thanks to the excellent feedback we’ve received - unanimous praise for how simple it is to insert and read video or MP3 content. “Our bloggers are used to uploading their images to enrich the text content of their blog. It was therefore necessary to offer them a similar, easy to use way of inserting videos or MP3 content. We are soon going to be able to offer other services, always with the aim of making the placement of whatever media on a blog more accessible, to more and more people.” Says Yannick Touchard, the creator of blogorama.fr

Hi Media is the first player to offer this type of free, unlimited, multimedia service to the general public
This offer attracts more and more internet users and on 1st June brings together more than 32 000 active blogs - more than 60 000 have been created over the last year. Hi Media Publishing will continue to innovate in the months to come by offering more and more contributive, multimedia applications. The economic model relies on the sale of targeted advertisements on the themed blogs, which are visited by more than 500 000 individuals each month (source: xita).

The offer of a value added service  for the partner publishers of Hi Media
Ce savoir faire est développé par Hi Pi, entité de Hi Media Publishing, qui propose également ce service de blog en marque blanche pour des sites éditoriaux qui souhaitent développer leur audience communautaire. Hi Pi compte déjà parmi ses clients rmcinfo.fr, petitfute.fr, sport24.com, sporever.com…